Search Engine Optimization Specialist

Company: Uptick Marketing
Location: Birmingham
Posted on: February 25, 2021

Job Description:

Uptick is hiring a full-time SEO Specialist to join our SEO Team! We're looking for someone with 2-5 years of experience in SEO who is passionate about implementing strong SEO strategies and interpreting results so that our clients get the very best ROI.As the SEO Specialist, you will be responsible for managing a number of Uptick's ongoing SEO accounts. It will be your job to ensure that every client's strategy is optimized for success, and that you are following through on that strategy to the best of your ability by keeping website content updated, performing keyword research, writing powerful metadata, analyzing metrics, and more. Because of how things function these days, we know you're probably wondering about working remotely. For the first few months, we will require you to work onsite at our office in downtown Birmingham. As you prove your work ethic, master your job, and become ingrained in our team, you will have the option to work remote one day per week. This can increase as you continue to prove that you are a hard worker and can be trusted to work at the same standard, regardless of whether you are onsite or offsite. The main responsibilities of this role will include: * Overseeing, executing, and analyzing an entire SEO strategy* Keyword research, doing deep investigation* Ability to create and execute a content analysis* Reviewing and analyzing client sites for areas that can be improved and optimized* Writing powerful metadata that is likely to convert users* Analyzing content on a client's website and giving suggestions for improvement* Staying updated on SEO trends through continuing education* Reverse-engineering SERPs to find out why a site isn't ranking well* Communicating effectively with clients and other Uptick employees* Other duties as assignedRequirements to be considered for this position: * 2-5 years of experience in SEO* Working knowledge of SEO best practices* Outstanding ability to think creatively and strategically* Ability to identify and resolve problems* Excellent verbal and written communication* Ability to work on a team and independently* Google Analytics Certification* Understanding of SEO tools* Strong organizational, time management, and analytical skills* Ability to adhere to Uptick's company values* Ability to develop and execute link building strategies (nice to have)* Experience in CRO or A/B testing (nice to have)The ideal candidate will be: * Someone who understands the complexity of a great SEO strategy and can analyze our clients' success* Extremely organized and able to work on multiple accounts* Obsessed with the details* An outstanding communicator, both verbal and written* Process-driven* Creative* Flexible and adaptable* A great critical thinker* Warm, empathetic, and friendly* Able to work in an office full of people who are very chatty and social, yet also very ambitious and hardworking

Keywords: Uptick Marketing, Birmingham , Search Engine Optimization Specialist, Other , Birmingham, Alabama